How many times have you heard, "she liked his picture," in day-to-day conversation? My guess would be several because of a little phenomenon growing in prominence called "stalking." As users of social media, we are constantly creating and consuming content. Why has stalking become the norm? The reason behind this could simply be: because it's there to find.
As a typical millennial, I too am immersed in all thing media and social networks. Finding out every possible detail about someone before even meeting him or her is a common ritual. Today if a piece of information is put out into the world, we feel completely within our right to go out and retrieve it. As consumers, if we are practicing this type of behavior, is it possible that other entities are doing the same with us being their target?
The answer is: absolutely. Companies and organizations pay particular attention to their followers and those that mention and share them on a social network. Companies realize that if there's one thing changing the way people do business it's social media. We live in the "Golden Age of Customer Service" and we can thank the immediacy of social media for that. I have seen many companies do a great job connecting with customers and yet several other organizations completely fail in their networking attempts.
For this reason, many corporations choose to work with a social media agency to handle this aspect of their business. In an article published on Yahoo Finance, fishbat, an agency leading the way through this uncharted territory, offers some solutions on how to avoid these types of errors. The fourth tip in the article, titled, "Fishbat, a Leading Internet Marketing Company, Shares 5 Basic SEO Tips" is "utilize social media."
Why is it that our weakest moments always outlive our greatest accomplishments? The public tends to do the same when a company fails. In a BuzzFeed article, titled, "19 Companies That Made Huge Social Media Fails" the editor compiles 19 of the worst flops in corporate social media. Ironically, if someone had been more closely been monitoring the automated posts, the whole situation could have been avoided.- Just remember who might be looking for you while you're innocently stalking your ex-boyfriend's new girlfriend.
As a typical millennial, I too am immersed in all thing media and social networks. Finding out every possible detail about someone before even meeting him or her is a common ritual. Today if a piece of information is put out into the world, we feel completely within our right to go out and retrieve it. As consumers, if we are practicing this type of behavior, is it possible that other entities are doing the same with us being their target?
The answer is: absolutely. Companies and organizations pay particular attention to their followers and those that mention and share them on a social network. Companies realize that if there's one thing changing the way people do business it's social media. We live in the "Golden Age of Customer Service" and we can thank the immediacy of social media for that. I have seen many companies do a great job connecting with customers and yet several other organizations completely fail in their networking attempts.
For this reason, many corporations choose to work with a social media agency to handle this aspect of their business. In an article published on Yahoo Finance, fishbat, an agency leading the way through this uncharted territory, offers some solutions on how to avoid these types of errors. The fourth tip in the article, titled, "Fishbat, a Leading Internet Marketing Company, Shares 5 Basic SEO Tips" is "utilize social media."
Why is it that our weakest moments always outlive our greatest accomplishments? The public tends to do the same when a company fails. In a BuzzFeed article, titled, "19 Companies That Made Huge Social Media Fails" the editor compiles 19 of the worst flops in corporate social media. Ironically, if someone had been more closely been monitoring the automated posts, the whole situation could have been avoided.- Just remember who might be looking for you while you're innocently stalking your ex-boyfriend's new girlfriend.
About the Author:
For details about social media, and how it can be used for marketing, consult fishbat today.
