dimanche 26 mai 2013

Aligning Your Merchandising Tactics Meant For The Twenty First Century

By Heidi Alexidor


The vast majority of people now surf the web primarily on their mobile devices. The numbers for those that search through computers and laptops couldn't be lower. It's all about the mobile impact now, which means you have to change the way that you advertise. That's where Airpush can make a difference.

Of course, when you're going to be advertising you've got to go to experts. You'll find that this advertising network will be said experts as they're one of the most profitable mobile firms in the world.

The most common type of ad is the full page website style type. This is the pop up that you often see before you use an app. They are often ignored however, if they are not designed right and targeted at the proper audience.

But what Facebook can also do for you is ensure that it's going to go out to the right people. They have a massive app network that ensures you can find the right people, with similar interests to your product.

Of course, none of that matters if they don't pay attention to the ad in the first place. That's why it can help to be a bit more savvy in the first place. For that you might want a notification ad instead.

These are meant to show up just like in app notifications for other types of products. That way someone gets the notification, it piques their interest, and before you know it you've got them hooked into your website.

Of course they also sell ads that look like icons. This way you can rest assured someone is going to get curious to see what that app is. Once they click they're of course then led to your website.

This really piques someone's interest as they think it's an app, they go to click, and boom they're on your website. Once you can get them to the site the rest is down to you, but that is half the battle in any situation.




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